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verizon | nfl mobile
"KEEP YOUR HEAD IN THE GAME" AND OTHER CAMPAIGNS
Football fans can never get enough football. Verizon's $500 million dollar partnership with the NFL was a multi-year commitment. I oversaw campaigns showing how NFL Mobile keeps fans more connected to the game they crave. Each effort included coordinating agency creative teams with Verizon's partner agencies as well as internal marketing teams at the NFL.
MCGARRYBOWEN, NYC
"Quick Dip" (GCD)
"Super Ball Sunday" (CW/GCD)
"Clay Nation" (CW/GCD)
"Field of Dreams' (GCD)
OOH/Meadowlands Domination
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